Designing a marketplace for the government acquisition experience
UX design | UI design | Visual design
After completing the first rounds of wireframes, I collaborated with researchers to generate a user-testing plan to validate the design direction and gather user feedback. Once the final flows were defined, annotations including interaction details and functions were added to all screens. The final step was skinning the wireframes with an established visual style to be used as reference screens for the developers.
The final Marketplace design simplified the acquisition process for program managers. Our user testing indicated that our design:
- Made finding an innovator less time-consuming for program managers.
- Allowed innovators and program managers greater control over search criteria to deliver more relevant results.
- Offered a much less painful experience for innovators when applying for government funding.
ByteCube launched the product in the fall of 2016.